Credit-aware waterfall
Each provider is called only for fields that are still empty. The report shows calls, hits and credits per provider.
RevOps automation demo
Clay → HubSpot enrichment pipeline
Waterfall enrichment, ICP scoring and deduped HubSpot upserts for leads coming out of a Clay table.
PythonClayHubSpot CRM APIWebhooksApolloHunter
RoleAutomation Developer
PlatformsPython CLI and webhook service
TypeRevOps automation demo
The overview
A demo pipeline that takes leads out of Clay and puts them into HubSpot enriched, scored and deduplicated. It runs offline on fictional data, and every run produces a report of credits spent, tiers and planned CRM changes.
How we made it
- 01
Enrich
We ask providers in order and stop once a lead is complete, so credits go only where data is missing.
- 02
Score
We check each lead against ICP rules you can edit and record the reasons behind every score.
- 03
Sync
We match leads against HubSpot by email, domain and company name, then batch-upsert companies and contacts and link them.
Key features
ICP scoring
Company size, industry, seniority, market and email type add up to a 0–100 score and an A–D tier.
Three-step dedupe
Email, then domain, then fuzzy company name, plus duplicates inside the same batch.
Dry runs and reports
See every planned create, update and association before anything is written to HubSpot.
A closer look
Tools & stack
PythonClayHubSpot CRM APIWebhooksApolloHunter
